An organization's trademark portfolio is often its most valuable
asset. It is not uncommon today to find trademark portfolios
valued in the billions of dollars. Even in the new world of
the Internet and e-commerce, the recently established brands
of these companies often prove to be their most valuable asset.
At Roberts Mlotkowski Safran & Cole, we bring a unique worldwide
perspective to the trademark owner who seeks to establish
a strong brand to compete in the global economy, whether through
traditional channels of trade or e-commerce.
Our services include conducting computerized searches, preparing
and prosecuting trademark applications, oppositions and cancellation
proceedings, and the maintenance of registrations. We also
can assist in monitoring the use of your trademarks on the
Internet and provide you with information regarding misuse
On the transactional side, we are experienced in negotiating
franchise and license agreements and can be of assistance
in protecting your assets made available to joint ventures.
On the enforcement side, the use of our network of premier
foreign law firms can be of significant value to multinational
companies faced with the problem of worldwide counterfeiting.